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How to Advertise on Instagram: A 5-Step Guide to Using Instagram Ads
With a potential audience of more than 928 million people, Instagram ads are a key tool for any social media marketer. With access to parent company Facebook’s extensive targeting options and tools, Instagram advertising is an effective strategy that’s easy to implement. In this post, we’ll walk you through everything you need to know about how to advertise on Instagram, including an option to create your first ad with just a couple of taps. Table of contents What are Instagram ads? How much do Instagram ads cost? Types of Instagram ads How to choose the best Instagram ad type How to advertise on Instagram Instagram ads tips and best practices Bonus: Download a free checklist that reveals the exact steps a lifestyle photographer used to grow from 0 to 600,000 followers on Instagram with no budget and no expensive gear. What are Instagram ads? Instagram ads are posts or Stories that a business pays to promote to users’ Instagram feeds. They can look just like regular Instagram posts,...
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